Our goal with making Jordan Green Clean and our sustainable innovations, is to make it easier to choose sustainable oral care options, without compromising on effectiveness.

It might seem like a tiny contribution to choose a toothbrush made from recycled plastic, but together all of the small changes add up. Did you know that from the end of 2018 to 2021, our consumers have saved 134 225 kg virgin plastic by choosing a toothbrush made from recycled plastic? That’s quite a number, considering how light a toothbrush is!

In 2021 we asked our followers to share their #EasyGreenChoice, and we are now doing it again. Here’s how it works:

How to join #Easygreenchoice

Share your easy green choice on Tiktok, Instagram or Facebook with the hashtag #EasyGreenChoice.

Remember that your profile has to be public on Tiktok and Instagram, and your Facebook post has to be public for your contributions to be visible to Jordan.

The competition is in no way sponsored, endorsed, administered by, or associated with Facebook, Instagram or Tiktok. 

When are the winners chosen?

You are welcome to share your easy green choices all year round, but we chose winners based on tips posted between Earth Hour on the 26th of March, and before the end of April 2022.

Prize and additional conditions

The price consists of a year’s supply of each of Jordan Green Clean products, including the following items:

  • The new Change brush with refill heads
  • 4 classic Green Clean toothbrushes
  • 4 tubes of toothpaste
  • 1 flosser handle with refills
  • One 4-pack of electrical brush heads
  • 2 packs of dental floss
  • 2 pack of dental sticks
  • Additional kids products from the Green Clean line if you have kids

You have to be 18 years old to participate. The prize can not be exchanged for money or other products.

Some previous #EasyGreenChoice contributions:

Reduce by bringing your own coffee cup


View this post on Instagram


A post shared by kimmi_luv (@kimmi_luv)

Reuse by using food scraps for plant nutrition


View this post on Instagram


A post shared by eveeveloy (@eve_eve_loy)

Recycle where you can, giving new life to the material


View this post on Instagram


A post shared by Aiza Ayaan (@glitteringstar2017)


You might want to read

How to get the most out of your toothpaste tube

Making your toothpaste last longer is a sustainable choice in itself, with reducing how much product goes to waste. On our Green Clean toothpastes, we…

Read more
natural toothpaste ingredients in containers on a table

Natural toothpaste ingredients

When making toothpaste from almost 100% natural ingredients - what does it really contain? We visited the lab in Oslo, Norway, to take a closer…

Read more

Recycled plastic in dental products: Product developer interview

We are working on implementing recycled plastic in all of our core products, but why aren't all products 100% recycled plastic by now, and why…

Read more